Video as Marketing for Event Waste Diversion

Video as Marketing for Event Waste Diversion

Project Leads: Danielle Lauber, Jonathan Fong

Sponsor: College of Engineering

TGIF Grant: $11,398

Project Location

Application Submission

Project Description: The Video as Marketing for Waste Diversion program (VaMWD, pronounced as “vamed”) will create three video shorts (30 – 90 seconds) to increase campus awareness of waste diversion, and in the process, will provide student interns with a cross-disciplinary and hands-on education of filmmaking for environmental and social causes.

Project Goals: 

  1. Employ film to educate, inspire, and involve the campus community in the ‘zero waste by 2020’ campus goal.
  2. Influence behavior change and encourage sustainable habits.
  3. Create an internship program to teach and empower students to be change-makers via the power of film

Final Report

Final Poster